Objectives Course Organization  Tasks of Marketing  Major Concepts & Tools of Marketing  Marketplace Orientations  Marketing’s Responses to New Challenges  ©2000 Prentice Hall. | slideum.com

Objectives Course Organization  Tasks of Marketing  Major Concepts & Tools of Marketing  Marketplace Orientations  Marketing’s Responses to New Challenges  ©2000 Prentice Hall.

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Transcript Objectives Course Organization  Tasks of Marketing  Major Concepts & Tools of Marketing  Marketplace Orientations  Marketing’s Responses to New Challenges  ©2000 Prentice Hall.