HigherEdJobs – Case Study for Building JobG8 North American Job Board Summit Atlanta, Georgia June 23, 2015 Andrew Hibel Chief Operating Officer HigherEdJobs.
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HigherEdJobs – Case Study for Building JobG8 North American Job Board Summit Atlanta, Georgia June 23, 2015 Andrew Hibel Chief Operating Officer HigherEdJobs HigherEdJobs Overview • • • • • • • Founded and launched in 1996 Located in State College, PA and Chicago,IL 30 employees across the locations 2014 Stats . . . Monthly 1,019,590 uniques and 17,316,456 views 94,119 of 159,573 jobs posted via feed (59%) 50,589,118 job alert emails sent First Stage1996-2002 – Born in a Garage First Stage1996-2002 – And Looking Good! First Stage --1996-2002 • • • • Necessity is the mother of invention Pooled our varied talents Wanted schools to post their own jobs Marketing done via listservs and university newsletters. Second Stage – 2003-2008 Second Stage – 2003-2008 • Different team needs – Growing sales team tools – Invention of content quality • • • • Building to current scale Improved reporting Email marketing Increased volume and traffic Third Stage – 2008-2013 -- Integration Third Stage – 2008-2013 • • • • • • General Integrations with ATS, job wrapping Invoicing and accounting functionality HR functionality Editorial content Digital ad serving and management Fourth Stage 2014 and beyond • • • • Exploding job feeds Social abilities Editorial content and resource integration Future solution needs – Ability to work with current architecture – Idea of plug and play more attractive Summary