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The diffusion of VoIP (voice over internet protocol) fosters the process toward the infocommunication industry CECERE Grazia Phd student in economics Dime workshop « Distributed networks and the knowledge and the knowledge -based economy » 2007 Université Paris Sud 11, Laboratoire ADIS, France Joint Supervision University of Torino, Italy Visiting Student University of Sussex, SPRU, United Kingdom 1 Outline 1. Technical characteristics of VoIP-modularity 2. Analysis of VoIP economical characteristics, such as indivisible, fungible, cumulative and complementary in respect to internet protocol. 3. Layer model 4. Telecommunication industry toward the infocommunication industry knowledge dynamics. 5. Two main models of VoIP application and the criteria for distinguished them. 2 Two main applications •IP network Voice service” providers are Internet Service Providers (ISP), technology applied to the broadband networks; they offer free calls and other bundling services, examples are Iliad/ Free, Talk-toTalk, Vonage, FastWeb -1999 and 2001 •“VoIP software- service” allows communication PC-toPC, thus the communication is made thanks to free software downloading, such as Skype, Yahoo voice messenger - 2002 and 2003 Incumbents have applied the technology only for enforcing the backbone- no new offers for consumers (less competitive) 3 Objective • The article shows how the VoIP technology is transforming the telecommunication industry into the infocommunication industry. How these generate knowledge dynamics into the industry as it became IP based and how these changes generate welfare for the consumers. • Evolutionary approach and knowledge economy 4 1. Technical analysis • Distinction among packet switching technology and circuit switching (traditional public switched network-PSTN) • VoIP reduces the cost of communication VoIP could be considered as a module modularity- (Baldwin Clark, 1997; Steinmuller, 2005) 5 Economics characteristics of VoIP VoIP is coming from a “general purpose technology” (Bresnahan, Trajtenberg, 1995; Verspagen, 2007) the internet protocol. For this reason, I assume that it has the same characteristics of knowledge: indivisibility, cumulative, fungible and competitiveness. (Scotchmer, 2005, Antonelli, 2005) 6 Knowledge dynamics Technological convergence (telecommunication/internet) Convergence of Services/applications (voice+ value added services) VoIP software Cumulative and indivisibility (voice send on the internet network) Fungible (more internet based applications are possible IP network voice providers Cumulative and indivisibility (applied to the TCP/IP network) Competitiveness (the merger/combination of voice and value added services) 7 Layer method: static and dynamic analysis Layer Activity Firms V Application layer and content diffusion/production Ebay, iTunes, Myspace, VirginMega IV Navigation (browsers engines, electronic payment security) Google, Yahoo III End-to-end connectivity (email, VoIP) Skype, PayPal (ISP-internet service providers et ASPservice acces providers) II Network transmission (optical fibre, ADSL, cable, wireless -Wifi, Wimax) Incumbents and new entrants on the network building I Equipments and software (transmission equipments, switches) Alcatel/Lucent, Cisco, Nortel Fransman (2002b), Fransman Krafft, (2002) avec actualisation de l’auteur 8 Inter and intra layer convergence Firms Former layer Layers occupied today Yahoo Google IV –navigation middleware IV – search engines III – VoIP and email service V - Information, translation Skype V- kazaa inventors (music downloading) II – wireless service III- VoIP IV- games, number telephone searching Iliad/ Free II – internet providers and network II- physical and wireless internet connections III- email service IV- search engines V – video diffusion 9 Some economics evidences • Explanation into the resource based view (Penrose, 1959) • Creation of economy of scale and scope (Davies , 1996, Maeda al. 2006) • Vertical integration of production 10 Info-communication industry vs. old telecommunication industry • Open innovation system • Low barriers to entry many innovations • Based on general purpose technology • Innovation incentive – new technologies and applications • Rapid, concurrent, innovation Fransman (2003) • • • • Closed innovation system High barriers to entry Few innovations Fragmented Knowledge based • Medium-powered incentives • Slow, sequential, innovation 11 Criteria for categorizing IP network voice service and Voice software-service Network layer Providers’ (layer 2) Capabilities Multimedia options Cost of communicati on Consumers VoIP perceptions IP network voice Voice softwareservice service Internet service providers Connectivity layer capabilities Bundle triple play service (video) Subscription fees (unlimited calls) No different perceptions Exploit the bandwidth of internet network Navigation & middleware layer and the application Video conferencin g, sending file PC-to-PC :free PC-to-phone: extremely cheap Consumers Download the software and use handset for communication layers 12 Conclusions • The Knowledge dynamics has been a vehicle of welfare for consumers • Policy implication, VoIP diffusion fosters the widespread of broadband internet connection 13